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7 biggest marketing and media trends of 2014

In 2014, advertising was in the eye of the beholder. For instance, some thought that with 400 million-plus views, Shakira’s “La La La” was the biggest viral ad of the year. Yet YouTube didn’t list it among the year’s most-viewed ads, even... read more

Facebook Just Told Us How to Do Facebook Marketing

First, the Reachpocalypse, where Facebook massively reduced organic reach of business pages. And now, the Promocalypse where Facebook has decreed that as of January, 2015 overly promotional posts from business pages will be treated like a North Korean political... read more