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5 New Types of Content for the Future of Marketing

Every search marketer knows that a good SEO strategy rests on the strength of its content. In the past that has meant a compelling article, likeable image, or viral video, but in the future there may be other types of content to consider. Savvy brands will keep an eye... read more

How to Play Blackout Bingo with Your Content Marketing

If you want to be efficient with your content marketing you need to stop trying to reinvent the wheel and instead simply create more versions of the wheels you already own. I’ve written before about this concept of “atomizing your content” and taking a big idea and... read more